MSM Story | Est. 2021
The business name "Mmmm Sarap Milktea" is a phrase that translates to "Mmmm delicious milk tea". The "Mmmm" in the name, is an onomatopoeic expression that suggests a fulfillment in one's gustatory senses. The term "Sarap", is a Filipino root word for the term "masarap" which means "delicious". The term "milktea" is just a combination of the words milk and tea to form the MSM business acronym. The "Mmmm" part is also a reference to the owner's family because each member's name begins with an "M" and there are precisely 4 members. The owner believes that a business that cherishes family, is a business worthy of success.
Mmmm Sarap Milktea (MSM) "Start your day with a pop!" is a milk tea business founded by Mr. Capistrano, an aspiring young entrepreneur and businessman. He wants to build his very own business tycoon in the future. He realized this dream when he felt very passionate in submitting a business paper for his entrepreneurship class. He is sure that this is what he would want to do in life and he did. Although MSM was initially a prerequisite for his entrepreneurship class, this aspiring young entrepreneur aims to pursue and manifest his vision for market dominance with MSM milk tea.
Since the owner of the MSM business enterprise is a young aspiring entrepreneur, he didn't have the means to start a whole business by himself. Fortunately, the young entrepreneur is surrounded by people who are willing to invest in his visions. Among those investors are his parents, who genuinely wishes to contribute in the manifestation of the enterprise's success. For this very reason, the young entrepreneur decided to include his parents in managing the business. After all, both of his parents are extremely experienced in corporate life. Especially his mother, who has been an executive in multiple shipping agencies. Although shipping is a different industry, she is skillful enough to rapidly adapt and employ her skills in management in the enterprise.
Mmmm Sarap Milktea envisions that every die-hard
milk tea lover deserves a new taste of
their favorite classic milk tea with a twist.
Mmmm Sarap Milktea aims to innovate the milk tea
food craze by introducing the concept of milk tea with pop-up pearls
that reveals a series of mind-blowing flavors.
Company advocacy, also known as corporate advocacy, refers to the active support, promotion, and public endorsement of specific causes, issues, or social initiatives by a business or corporation. This advocacy typically goes beyond the company's core products or services and focuses on advancing a particular social, environmental, or ethical agenda. The purpose of company advocacy is to demonstrate the organization's commitment to responsible business practices and to engage with stakeholders, including customers, employees, investors, and the public, on important societal matters.